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210 COURT ST, STE 10
WATERTOWN NY 13601

315.788.8560

Application Form

The Coughlin Cares Program is an in-kind sponsorship initiative that supports local non-profit organizations (NPOs) in marketing their mission and events to local communities. Coughlin is on a mission to partner with local NPOs to connect business and community through print and digital solutions. Each quarter, Coughlin may select one 501(c)(3) NPO that supports small business and community development to receive a certificate valued up to $500, good for Coughlin products and services.

WHO CAN APPLY?

Any 501(c)(3) organizations within Jefferson and Lewis counties of New York may apply. The NPO does not have to be a Coughlin client to be nominated. A ST119 form must be uploaded with the application for it to be processed. NPOs that are in need of marketing products and services to promote their mission and events are encouraged to apply. 

DEADLINES

The Coughlin Cares Program runs quarterly.  Applications are due on the 15th of the first month of the quarter being considered. All applications received after this date will be considered for the next quarter round. Once submitted, applications remain for consideration indefinitely until the organization is selected for the award or is withdrawn from the program, whichever is first. You may be removed by emailing wil@coughlin.co.

All applicants will receive an email within a week of the application deadline, whether they will be receiving the award or not. Those who were not awarded may update their project needs for the next round by replying to the email or updating this application form at https://coughlin.co/coughlin-cares-application-form/. Awardees will receive a phone call or email to discuss the next steps and how Coughlin helps the project move forward.

Coughlin’s products and services support the marketing of your project. A $500 printing certificate will be mailed to the awardee before project completion. Projects are due by the 3rd Monday of the last (third) month of the quarter. This allows time for both Coughlin and the awardee to wrap up final payment (if applicable) and marketing details. Upon completion, the printing certificate is redeemed by Coughlin like cash toward the project’s invoice. Any remaining balance over $500 is the responsibility of the awardee to cover.

2026 Application and Project Deadlines are as follows

2026

Q1: 01/01 – 03/31
Q2: 04/01 – 06/30
Q3: 07/01 – 09/30
Q4: 10/01 – 12/31

Application Deadline

January 15
April 15
July 15
October 15

Project Deadline

March 16
June 15
September 21
December 21

SELECTION PROCESS

Coughlin leadership will review all applications as they are received up until the application deadline to determine if there are qualifying organizations. The Coughlin team will select one organization from the pool of applicants whose project best fits the purpose of the program, to promote your mission or event.

The organization selected for the award will be notified within a week after the application deadline to allow about 2 months to complete the project. If no suitable winner is determined, no winner will be declared for that period.    

Qualifying factors to determine the awardee include, but are not limited to: the date and type of event, what marketing materials or services that are required in conjunction with Coughlin’s workload for the quarter, the number of nominations and reason given for those nominations, social media engagement, the value the project will add to the community and its constituents, specificity of project needs, depth of answers , and any supporting information submitted that demonstrates involvement in and impact on the local community in which the organization serves.

Please complete the application to the best of your ability.

Coughlin Cares Application Form

NON-PROFIT ORGANIZATION INFORMATION

PROJECT OVERVIEW

Describe the project(s) you would like Coughlin to partner with you on, including name and date of the event, its purpose, goals, target audience, and how it aligns with your organization’s vision and mission. Share how it will benefit or impact the community, and any other details that strengthen your request. Also include details on the marketing products or services you would like to support the event.

SUPPORTING INFORMATION

Attach proof of nonprofit status (ST119 FORM) and any additional information you believe to be relevant to help solidify your qualifications for this sponsorship award.

NOMINATIONS FOR NEXT ROUND

Please share the love by giving us a referral or two of an organization you believe to be fitting for this program. A minimum of one nomination is required. Provide the organization's name, a point of contact with name, contact phone number and email, and a brief description of your reason for the nomination.

AGREEMENTS - CHECK EACH BOX TO AGREE

If selected for the award we agree to...

Having read and understood all content within this application packet, I agree to all terms and conditions and willingly apply to the program.

SIGNATURE & DATE

COUGHLIN CARES PROGRAM: PROCESS DETAILS & DISCLAIMERS

This program is driven by peer nominations and sharing program outcomes on social media. It is designed to foster community spirit and collaboration. Goals and objectives must be clear and demonstrate a positive impact on the community. Products and services requested by the selected NPO must go toward the completion and promotion of the program project.

 

Coughlin will assign a liaison to work with the chosen organization to draft content as needed and document the process with photos to use in future promotions. Products and services are to be shared on NPO social media and/or websites. Recipients of certificates are required to tag Coughlin in a minimum of one social media post with a picture and description of product(s) and service(s), how they benefit the NPO or its cause, and invite their followers to submit their nominations for the next round by visiting coughlin.co.

 

Although Coughlin requests contact info for nominations from applicants, it is Coughlin’s sole discretion regarding contacting or considering them. However, sponsorship recipients may go to https://coughlin.co/coughlin-cares-nomination-form/ to submit their nominations and are highly encouraged to do so as more nominations increase chances of being selected for the award. Feel free to reach out to your nominees and invite them to nominate other NPOs as well. Sharing of the program on social media is highly encouraged to help spread the word, share in the initiative, and elicit more nominations and applicants.

 

By participating, you agree to all statements initialed in section V: to use the certificate for this project only; to pay for any products or services requested outside of the awarded amount; promote the program and project products/services on social media, website, and print materials; invite followers to coughlin.co to participate in the program; and permit Coughlin to use any design and photos in Coughlin’s future promotional materials.

 

Launch/handover of product:

– A meeting will be scheduled to officially hand over the finished product(s) and talk about the promotional process. Quotes from this meeting may be used in a press release, social media post, or other marketing endeavor.

– Coughlin will post a captioned photo on its social media featuring the finished product(s), tagging the recipient. The recipient should share that post or tag Coughlin in their own social media post.

– The recipient agrees that Coughlin may take and use photos of the finished product(s) in future marketing endeavors.

 
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